 THE FAIR is re-positioned and returns FROM 24 TO 26 MARCH 2014 The dates for the third edition of theMICAMshanghai have changed and the event will be staged a few days earlier than previously from the 24 to 26 March 2014 at the Shanghai Exhibition Centre. Assocalzaturifici´s strategy continues to evolve and is aimed at anticipating other trade-shows to ensure a better placement...
...within the international fair calendar and offer a practical business tool for trade professionals. Cleto Sagripanti, president of theMICAM stated, „The decision to re-position the March edition was dictated by th need to insert ourselves more effectively within the timetable in relation to various international events, to help those who choose theMICAMshanghai as a special forum to locate high quality products and competitively position ourselves within the largest world footwear market. The decision to move the dates of the event is part of a marketing strategy that we have been considering for a long time and evaluated in the light of our approach to the entire exhibition calendar. theMICAMshanghai is a business tool and as such it is essential that its positioning ensures real and concrete opportunities to both exhibitors and operators visiting the event.“ theMicamshanghai
(03/12/2013) |
